Lock In Loyalty (and Revenue) with SweatPals Event Bundles

Your fitness events are thriving on SweatPals. Bookings are steady. Reviews are great. But you keep hearing a familiar refrain: “I wish I could attend more, but it adds up fast.” Meanwhile, your income swings wildly, solid one month, slow the next.

That’s where Event Bundles come in. They’re not just a pricing tactic; they’re a strategy for rewarding your most loyal members and unlocking predictable monthly revenue.

Members Want More, But Cost Holds Them Back

Alex, a Pilates host in Miami, had strong traction on SweatPals. Her classes were popular, her calendar was full, but revenue was inconsistent; $800 in one month, $400 in the next. The feedback she got? “I’d love to come more often, but I can’t justify the cost every time.”

Her audience wasn’t lacking interest. They were lacking options. So she made one simple change: she created a “Summer Strong Pilates Package”; 6 class tickets for $90, instead of $120 at individual prices.

The result? “Fourteen people bought bundles in the first 48 hours. Attendance went from 55% to 82%, and I earned $1,260 in upfront revenue.” Just as important, her members felt seen. They attended three times more often. Cost stopped being a blocker. Engagement soared.

Why Event Bundles Work So Well

Bundles hit the sweet spot for both hosts and members.

For you as a host:

• Upfront revenue replaces the stress of event-by-event uncertainty

• Increased attendance boosts your visibility in SweatPals search results

• Your top attendees become loyal community anchors

For your members:

• They save money while attending more

• They gain flexibility—tickets work across events and dates

• They feel appreciated for their commitment

Rachel, a yoga and Pilates host in Phoenix, explained it best:

“My ‘Flexibility & Flow’ bundle runs every 6 weeks. I include 5 tickets that work for any of my classes. My regular SweatPals members love not having to worry about individual costs adding up, and I love the predictable income.”

How to Set Up Bundles in SweatPals

You don’t need to overhaul your event lineup. Just head to your host dashboard and:

1. Create your bundle

   • Name it something benefit-driven, like “Flexibility & Flow” or “Summer Reset Challenge”

   • Choose 3–6 tickets per bundle

   • Set your bundle price with a 20–25% discount built in

   • Add a time limit (like 60–90 days) to drive urgency

2. Select eligible events

   • Include your most popular and highest-rated classes

   • Offer variety—different formats, times, or difficulty levels

   • Update availability as you schedule new sessions

3. Launch in the SweatPals marketplace

   • Promote directly through the platform

   • Share on Instagram, email, or directly with past attendees

   • Watch your bundle members start showing up—and showing up often

Strategic Bundle Structures That Convert

If you're wondering how to price your first bundle, here’s a simple structure:

You’re not cutting your value; you’re honoring commitment. And the ROI speaks for itself.

Bundle Success in Action

Emma, a barre instructor, was struggling to fill all three of her weekly classes. She created three targeted bundles:

• “Barre Basics” (4 tickets for $65)

• “Barre Bootcamp” (6 tickets for $85)

• “New to Barre” (3 tickets for $55)

By month six, she was earning $1,400/month just from bundles—up from $780 in her first month.

“I went from worrying about filling each class to having a waitlist.”

Tony, a HIIT trainer, turned his bundles into progressive challenges:

• “5-Day Energy Boost”: $40 for 5 tickets

• “3-Week Strength Builder”: $75 for 6 tickets

• “8-Week Transformation”: $160 for 12 tickets

His results? Over 85 participants completed his challenges, 55% bought the next bundle, and monthly revenue topped $2,400.

“Event Bundles let me create a progression pathway. People finish one challenge and immediately want the next level.”

Advanced Strategies: Make Bundles Your Signature

Progression Pathway:

Use bundles to guide members from beginner to advanced, like:

• Level 1: “Foundations” – $50 for 3 tickets

• Level 2: “Strength Building” – $75 for 5

• Level 3: “Elite Training” – $115 for 8

Cross-Training Variety:

Create bundles that mix class types:

• 2 tickets for strength

• 2 for yoga

• 2 for cardio

  It’s a great way to introduce variety—and boost engagement across your whole event catalog.

Seasonal Planning:

Use quarters to theme your offers:

• Q1: “New Year, New You”

• Q2: “Spring Into Shape”

• Q3: “Summer Strong”

• Q4: “Holiday Wellness Reset”

Reframe the Conversation

When members say:

• “I can’t commit to multiple sessions,” You say: “Use your tickets anytime in the next 60 days.”

• “The upfront cost feels high,” You say. “You’re saving $20 and investing in your consistency.”

• “What if I forget to use my tickets?” You say, “We’ll remind you, and unused tickets often help members prioritize.”

What Happens When You Bundle Smart

You move from:

• Chasing weekly bookings → to earning monthly revenue

• Hoping members come back → to rewarding their commitment

• Running classes → to building a true fitness community

And for your members, it's no longer about “Can I afford this event?” but “How can I get the most value out of my community?”

Ready to build your own bundle strategy?

Log into your SweatPals dashboard. Your most loyal members are waiting—you just need to give them a better way to show up.