🔥 Secret Sauna Society (GUIDED)

The New Normal

This isn’t a regular sauna session.
This is a fully guided sauna and cold plunge ritual rooted in Korean spa culture.

Drawing inspiration from jjimjilbang (korean spa) traditions, this experience uses heat, cold, breath, scent and stillness to help the body reset and the mind slow down.

Over 75 minutes, you’ll be guided through three intentional rounds inside the sauna. Each round builds on the last, moving from warming and grounding, to shared energy, to deep calm and reflection.

A trained contrast therapy facilitator guides you the entire time inside the sauna and through the cold plunge, so you don’t have to think, plan, or push yourself. You’re welcome to come solo and simply follow along.

🕒 Schedule

6:00 PM — Arrival & Welcome
6:30 PM — Round 1: Open
7:15 PM — Round 2: Peak
8:00 PM — Round 3: Close
8:15–9:00 PM — Optional Social Hang (connect & unwind)

🧺 What’s Provided

• Fresh hand towels
• Filtered water
• Custom 25-person sauna
• Cold plunges (2)
• Hot tub
• Bathrooms + storage for belongings

🧺 What to Bring:

• Big towels
• Change of clothes

👥 Who It’s For

Perfect for anyone looking to:

• Experience contrast therapy as a guided ritual
• Learn about Korean spa culture
• Connect with grounded, growth-minded people

🌿 Membership

Want a weekly routine access to Sunrise Sauna + Sunset Sauna + our Wednesday guided sessions? Join the Jacoby Plunges Membership. Limited spots left.

Hosted at Webber East, a boutique Airbnb hotel in East Austin featuring a custom-built sauna, cold plunges, aromatherapy, lighting, and music: the ultimate reset.