What's New: Limited Time Offers - Automated Ticket Pricing Magic

meredith's avatar
Jan 26, 2026
What's New: Limited Time Offers - Automated Ticket Pricing Magic

We're thrilled to introduce Limited Time Offers - your new tool for maximizing ticket sales and creating irresistible purchase urgency! Set up automated pricing tiers that change on schedule, reward early buyers, and watch your events sell out faster than ever.

🎯 What's New

Automated Price Scheduling

Say goodbye to manual price changes and midnight alarms! Now you can set up your entire pricing strategy in advance. Create early bird specials, regular pricing, and last-minute deals that automatically transition at your chosen times. Set it once, and let Sweatpals handle the rest while you focus on creating amazing experiences.

Smart Urgency Creation

Watch your conversion rates soar with built-in countdown timers. Attendees see exactly how much they're saving and when prices will increase, creating that perfect "buy now" moment. No more hoping people will purchase - give them a reason they can see ticking down in real-time.

Flexible Pricing Tiers

Whether you want to reward your earliest supporters with 50% off or create a last-minute flash sale, you're in complete control. Name your tiers, set your prices, choose your timing - unlimited combinations to match your unique strategy. From "Super Early Bird" to "Last Call" pricing, craft the perfect sales journey.

Visual Purchase Incentives

Your attendees instantly see the value with crossed-out original prices and clear "Price increases in X days" messaging. Every element is designed to highlight the deal they're getting right now and what they'll miss if they wait.

πŸ’‘ How It Works

For Hosts

  1. Enable the Feature: In your event's "Pricing & Capacity" section, click "More settings" and check "Limited Time Offer"

  2. Set Your Tiers: Add your pricing tiers with:

    • Start and end dates/times

    • Special price for that period

    • Custom name (e.g., "Early Bird Special")

  3. Add Multiple Tiers: Stack as many pricing periods as you want - early bird, regular, last-minute - your strategy, your rules

  4. Publish and Relax: Once live, prices automatically update at your scheduled times - no manual intervention needed

  5. Watch Sales Accelerate: Monitor how urgency drives action as attendees see real-time countdowns to price increases

For Pals

  1. See Current Deals: Event pages now show "From $X" with the lowest available price

  2. Know the Deadline: Clear countdown timers show exactly when current pricing ends

  3. See the original price: See original prices crossed out

  4. Purchase with Confidence: Know you're getting the best available price right now

πŸŽ‰ Why You'll Love It

Hosts:

  • Increase Revenue: Hosts using timed pricing see 20% higher total revenue on average

  • Save Time: Set once and forget - no more manual price adjustments at midnight

  • Reward Loyalty: Give your biggest fans the best deals

  • Create FOMO: Nothing drives sales like a ticking countdown

  • Strategic Control: Test different pricing strategies to find your sweet spot

  • Faster Sellouts: Events with early bird pricing sell out 40% faster

Pals:

  • Better Prices: Early birds genuinely get the worm with transparent savings

  • Clear Deadlines: No guessing when prices change - see it counting down

  • Fair Rewards: Plan ahead and save, wait and pay more - simple and transparent

  • Purchase Confidence: Know you're getting today's best available price

  • No Surprises: See exactly what you're saving and when prices increase

πŸ“Š Real Success Stories from Beta

"Sold 60% of tickets in the first 48 hours with early bird pricing" - Sarah, Yoga Instructor

"Finally stopped fielding DMs about discount codes - the timer does the selling!" - Mike, Bootcamp Host

"Revenue up 35% just by adding a 'Last 24 Hours' tier" - Jennifer, Dance Teacher

πŸš€ Available Now

Limited Time Offers are live for all hosts starting today! Set up your first automated pricing campaign and watch the magic happen.

Pro Tips for Your First Campaign:

  • Start Simple: Try a 2-tier strategy first: Early Bird (40% off) for 1 week, then regular pricing

  • Name Smart: Use action words - "Grab Early Bird" beats "Tier 1"

  • Time It Right: Set transitions for noon or midnight in your event's timezone

  • Create Urgency: Price increases create more urgency than price decreases

πŸ› οΈ Technical Details

  • Timezone Smart: All times display in your event's local timezone

  • Discount Compatible: Promo codes can stack with tier pricing

  • Mobile Ready: Full experience on all devices

  • Real-time Updates: Prices and timers sync instantly across all platforms

  • Unlimited Tiers: Create as many pricing periods as you need

  • Full Control: Edit future tiers anytime, even after publishing

❓ Frequently Asked Questions

Q: What happens if I sell out during early bird pricing? A: Sold tickets maintain their pricing tier - no changes to completed purchases.

Q: Can attendees see future pricing tiers? A: They see when the current price ends and that prices will increase, creating urgency without revealing exact future prices.

Q: Can I edit tiers after publishing? A: Yes! Adjust future tiers anytime - just not ones that have already started.

Q: Do refunds honor the original purchase price? A: Absolutely - attendees are refunded exactly what they paid.

Q: Can different ticket types have different tiers? A: Yes! Each ticket type can have its own independent Limited Time Offer configuration.

Q: What if there's a gap between my tiers? A: Your tickets revert to the regular base price during any gaps.

🎬 See It In Action

Limited Time Offers transform how your events sell:

Before: Static pricing β†’ Slow, steady trickle of sales β†’ Last-minute scramble

After: Early bird rush β†’ Sustained momentum β†’ Sellout celebrations

Ready to revolutionize your ticket sales? Head to your event dashboard and activate Limited Time Offers today!

πŸ“§ Questions or Feedback?

We'd love to hear about your pricing experiments and success stories. Reach out to support@sweatpals.com or share your wins with

Here's to sold-out events and happy Pals!

The Sweatpals Team πŸŽ‰


P.S. - Events using Limited Time Offers are selling out 40% faster. Don't let your next event miss out on the urgency advantage!

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